The PLOT
The founding members of The PLOT are Alex Coetzee (ssoft stuff), Ashleigh Killa and Max Mellvill (the MAAK).

Alex Coetzee, Architect
ssoft_stuff is an art& architecture studio founded by Alex Coetzee in 2020. Alex views architecture as a form of cultural production in all its various mediums — drawings, models, buildings etc. The slippery territory between representation and the real is what he finds most interesting. As an artist, he has been pursuing a personal representational project that is concerned with ways of translating chance encounters with the outside world into images.


Ashleigh Killa and Max Melvill, Architects
the MAAK is an award-winning spatial practice based in Cape Town, South Africa, led by Ashleigh Killa and Max Mellvill. With a core focus on public buildings and ‘public-space making’ the design-led studio is deeply engaged in what it means to be public and how this influences our everyday. Choosing to work predominantly in low-income and under-resourced areas, the MAAK is driven to renegotiate the inaccessible and elitist narratives surrounding ‘world-class’ design (whatever that means!) around the world.